Lulu Babe is your one-stop shop for adorable baby clothes and worry-free shopping. We're an Aussie-owned baby shop dedicated to spoiling your little ones (and you) with beautiful outfits, stylish nappy bags and sweet gifts - all at prices that make you smile.
We've partnered with Afterpay, Zip Pay and PayPal Pay in 4 to make shopping simple. Buy baby clothes now and pay later in easy, interest-free instalments.
Whether you’re welcoming a baby into the world or looking for the perfect gift, you’ll find an impressive range of trendy and affordable babywear, newborn clothing, nursery decor and baby nappy bags. Start shopping our adorable collection today!
Tummy time just got an upgrade! Discover the best baby activity gyms in Australia for playtime fun.
Dress your little one in style! Explore our guide to the best online baby apparel stores in Australia.
Discover the perfect clothing for your little one at Lulu Babe. From essential newborn outfits to trendy toddler styles, we offer adorable and comfortable baby clothing that blends practicality with style. Whether you're looking for everyday wear or special occasion outfits, our collection has something for every previous moment.
Shopping for your newborn's wardrobe in Australia should be a joy! At Lulu Babe, we provide a stylish and practical selection of babywear for every need, making it easy to find exactly what you're looking for online.
Here are the key essentials to consider:
Consider the season when choosing clothes for your baby. Lightweight cotton is ideal for summer, while warmer fabrics are best for winter. We always ensure our clothes are made from soft materials that won’t irritate your baby’s delicate skin.
Our newborn baby clothes and toddler outfits are designed to look great and let your little one move freely and comfortably.
Check out our winter collection of cozy baby knitwear, tights and beanies. Or discover lightweight cotton onesies, shorts, and baby sunglasses in our summer collection.
We offer a delightful variety of baby clothing styles to suit every little one's personality. From playful animal prints and pretty florals to the timeless elegance of classic black and white, you'll find a style you love. We also offer unique vintage-inspired Styles and the cool, modern vibe of urban streetwear, ensuring your baby always looks their best.
At Lulu Babe, we’re committed to providing an enjoyable shopping experience with added benefits to make your life easier:
Explore additional inspiration and helpful resources to enhance your baby shopping experience:
Join our community!
Do you love sharing photos of your little one in their cute Lulu Babe outfits? Join our Baby Brand Rep Program!
Follow us on Instagram, TikTok, Pinterest or Facebook for inspiration and special promotions. We love seeing your beautiful babies wearing our products - be sure to tag us in your photos and videos ❤️